Once again you need to check the ranking indicators of your web project by some keyword. And you realize that a direct competitor somehow got to a higher position. The situation…
The digital era has not only simplified many of our daily tasks, such as communication, work or information search, but also provided many opportunities for business promotion…
There are various possibilities for attracting new customers via the Internet. This is targeting in social networks, contextual advertising, collaboration with bloggers and much…
Photo: Getty Images Magna Global issued a report on Monday predicting a major upswing of 8.3 percent for U.S. television advertising revenue in 2014, after a dismal 2013 in which…
What Would You Do with K in Free Advertising Spend? What if you had $25, in free advertising budget to spend on a complete PPC makeover? Where would you start? This infographic…
Pilgrim s Pride Corporation (Pilgrim s) is a producer of Chicken products. The Company is a producer and seller of chicken products with operations in the United States, Mexico…
The short answer is that there are many different digital advertising types available. Like a cornucopia, the types of digital ads are all different but, fit nicely together. In…
Domestic digital advertising revenue surged 23% to $15 billion in the third quarter of 2015, the sector s highest quarterly spending on record, beating the previous high set during…
Digital marketing has come a long way, even since social media first arrived on the scene. Tactics like pay-per-click advertising are vastly different from their first inception…
Ad tag – Typically served as javascript through a website’s ad server, an ad tag allows a website to communicate with an ad partner and serve an appropriate ad Ad exchange – an…
Much has been said about the death of the traditional banner ad, and new benchmarking research from Adform highlights the format’s inability to compete with more dynamic digital…
Aunque en la práctica Internet no lleve en funcionamiento muchos años, sabemos que ya existía como concepto tan pronto como en 1945, cuando Vannevar Bush publicó un artículo en…
Athens-Clarke County police are investigating the gunshot death of a 31-year-old man Sunday at his home on the west side. The man’s wife notified police about the shooting at about…
ANA report shows ad bots are a growing problem. Getty Images Online ad fraud driven by bots will cost brands $7.2 billion globally this year, according to a forecast in a new joint…
Did you know that an AdWords account can contain as many as 10, campaigns (includes active and paused campaigns) per account, 20, ad groups per campaign, and 50 text ads per…
Pay-per-click advertising is a key component of many online marketing campaigns. It can also be one of the most expensive ongoing costs in a campaign. Therefore, it’s key that…
Getting noticed among thousands of other businesses is the key to selling goods online. Pay-per-click advertising can not only attract attention, but can go a long way towards…
Can I have both an AdWords account and an AdWords Express account? Yes, you can have both an AdWords account and an AdWords Express account with Google Ad Grants. In order to take…
Many people start blogs—whether for personal or business reasons—and then wonder: Why is no one reading it? Even executives at Fortune 500 companies with massive resources can…
Digital advertising is an ever-changing industry; in order to stay ahead of the competition, advertisers are constantly trying to keep up with its current state, but just as importantly…
Submitting a URL from your website can be an important first step to being indexed. There are two ways to accomplish this with Bing: Submission through the Submit your Site to…
