Google AdWords sales
One of the most common goals among business owners is to drive sales and generate leads. This often means running direct-response campaigns that encourage...
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In recent years, the data-driven business of online marketing has become an explosive growth industry. Just how big? About $62 billion in the U.S. in 2012...
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Use targeted advertising on Facebook to drive sales. “Facebook is the richest source of data about consumers in existence, ” says Mendel, “and its tools...
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Whether it’s SEO or PPC advertising, search engine marketing campaigns should begin with keyword research. This research is arguably the most important...
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Over the past few years, there has been a noticeable shift in the world of advertising. In a new age that attempts to be politically correct and culturally...
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