PPC ad networks are pretty much proven models that can provide profits for webmasters who publish ads using them.
But which CPC/PPC ad network should you join? or which one is the top ppc ad network? So, here we have for you, the 13 Top Ad Networks (PPC).
Before we start, we’d like to let you know that rating them can be a problem, but there are ways in which you can determine which one is best for your monetization needs.
One of the more obvious ways to see if a network is any good would be the traffic volume it generates and how many advertisers it has. More advertisers means more people people competing for your ad space.
Just as important, you should find out about their ads’ conversion rate. Finally, there’s also the average click pricing to consider.
The basic question is: which PPC ad network will make you the most money or which one is the best ad network? Irrespective of what network you use or plan to use, I recommend to A/B test ad placements, size to improve your click-through-rates and eCPM (Disclaimer: AdPushup is an Ad Revenue tool which does this testing to improve ad revenues from ad networks)
With the following ad networks, you’ll get the best possible odds of making money off ads. There’s no such thing as a sure thing, but you may as well arm yourself with the most promising ad network candidates:
1. Google AdSense
No list of this type would be complete without mentioning the Google Ad network (The Undisputed King of PPC Ad networks or easily the best ad network). For bloggers and other website owners, the place to go is Google AdSense.
One of the main benefits of AdSense is that Google works with millions of advertisers (it’s Google’s main source of income) and this makes it more likely that they can deliver ads that are both relevant and high quality which in turns leads to a higher CTR and more money for you.
As the website owner, you can control just what types of ads appear on pages of your site. You’ll have access to reports and metrics which can show just how effective your website is working for you. It’s very easy to use, and there are no signup fee involved. If, you already use Adsense, read some testing and optimization tips to increase your Adsense earnings. You’ll get to display ads that are associated with the interests of your visitors, and you get paid depending on the number of visitors who click on the ads on your site. You can also put in a custom search bars on your site, and earn money from the ads that appear on the search results page. You just need to have sufficient ad space and decide where the ads should go. Advertisers then participate in a real time auction to appear in your ad spaces and the highest paying ads then appear on your reserved ad spaces. This video shows you how the auction works.
A lot of people make money from Adsense, so what’s the catch? If Google AdSense is so good, why doesn’t everyone use it? The simple reason why- not everyone uses Adsense is that not everyone is approved to join the network. You have to be approved, and that means you have to comply with all the conditions Google has laid out. For example, if the primary language you use in your ad is not among their list of supported languages, then you’re out of luck.