If you re anything like me (and my apologies if you are), you like lists. And, if you also happen to work in marketing, you ve probably heard of the old AdAge Power150 list - it…
Sending email is free, creating a Facebook page is free, Twitter outreach is free, cold-calling is free, publicity is free, referrals are free, and advertising costs money. So…
Chris Kelly My presentation will focus on the business models for advertising and commerce on the Internet, still viable despite the general pessimism about the way things are…
How to market effectively is one of the biggest challenges faced by small businesses and entrepreneurs today. There are many marketing techniques that can be used, and choosing…
It might not be the hippest platform but it gets the job done by Mike Montgomery A University of Austin undergrad recently took to Medium to explain how his generation really views…
More than 1 in 5 people who visit Wired Magazine’s website use ad-blocking software. Starting in the next few weeks, the magazine will give those readers a choice: stop blocking…
Reach customers looking locally An estimated 170 million U.S. Internet users go online to conduct a local search1 40% of online users who visit YP.com make a purchase2 or upgrade…
Use targeted advertising on Facebook to drive sales. “Facebook is the richest source of data about consumers in existence, ” says Mendel, “and its tools for advertisers are getting…
Advertise your business for sale for FREE at GlobalBX. Becoming a member is as easy as 1 - 2 - 3. 1) Register -> 2) Post Listings -> 3) Manage Listings As a registered…
William S. Briggs Architect “BubbleLife generated my largest project this year.” Chris Black CB Construction “My best leads come from BubbleLife.” Cathy Wall State Farm Agent “I…
Welcome to Sponsored Advertising 102! Have you ever wondered why an advertiser didn’t follow up after you submitted your ad space rates? Why you’re not getting buyers at all? Why…
1 Find out if your customers are on Facebook ; and whether they expect to find your business there. If you run any kind of consumer-facing enterprise, such as a café, a shop, a…
Starting an advertising agency can be done with a modest investment and may be run out of a home office. Ad agencies make money in a number of ways, and you must fist decide what…
Account: An OpenX object that represents a business unit or business relationship and contains other objects, depending on its type (i.e., ad network, publisher, advertiser, or…
One of the big challenges is the rate of change and development of online channels and particularly in social media. The rapid rise of new social media platforms often creates…
If you’re active on social media, you’re probably already advertising on Facebook, Twitter, LinkedIn, and maybe even Instagram. In my previous blog about Instagram for businesses…
You’ve started your business, now how do you find clients to hire you? Traditional advertising, such as an ad in a magazine or newspaper, is mostly worthless. Don’t waste your…
You don t have to spend lots of money to advertise and promote your brand. However you should always make sure your advertising considers where your target audience is. If you…
When you’ve worked hard to create a website that’s out of this world, you want to do all that you can to get your target market to visit it. And, with so much competition fighting…
Acquire search engine optimization (SEO) skills. Search engine optimization is used to help online users find websites and blogs. It is important to have these skills because you…
Q: My new business offers wash, wax and oil change services to customers at their work or home. I plan to have a front-end advertising budget of $500 and will contribute $100 per…
