Pay for Click Advertising

Millions compete for exposure on Google and Bing but 99% of them fail to get results. As the founder and CEO of leading digital marketing intelligence firm AdGooroo, search advertising authority Richard Stokes is in a unique position to reveal what’s going wrong and provide solutions to fix it in this invaluable guide to mastering search engine marketing strategies.

“The first book I’ve read that made me feel I could take data-driven action to improve my search advertising campaigns.” – Brian Massey, author of Your Customer Creation Equation

“An excellent book by a world-class expert.” - Perry Marshall, author of Ultimate Gide to Google AdWords and 80/20 Sales and Marketing

“What Richard says is right on the money and has led my own clients to realize 3X to 5X sales growth in a matter of months…” - Kevin Milani, VP of Digital Marketing, Virtual Marketing Staff LLC

“Rich’s knowledge of the data behind AdWords is quite literally unparalleled…” - Mike Rhodes, CEO of WebSavvy.com.au

Bonus Content

Learn the best tactics for creating PPC ads that get the most clicks. From Richard Stokes, author of Ultimate Guide to Pay-Per-Click Advertising. Read More »

Learn about the six types of shoppers who make online purchases and what channels they use to find what they want. From Richard Stokes, author of Ultimate Guide to Pay-Per-Click Advertising. Read More »

Learn why some companies will benefit from paid search marketing, while others should avoid it. From Richard Stokes, author of Ultimate Guide to Pay-Per-Click Advertising. Read More »

Discover key information you need to track in order to measure the effectiveness of your pay-per-click ad campaigns. From Richard Stokes, author of Ultimate Guide to Pay-Per-Click Advertising. Read More »

Learn just how important web analytics are to your digital campaigns. From Richard Stokes, author of Ultimate Guide to Pay-Per-Click Advertising. Read More »