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Tencent

As the largest online services platform in China, Tencent provides a wide range of services which covers instant messaging, information portal, online games and e-business, to name a few. With innovative product portfolio and diversified advertising service models, Tencent's platform communicates and engages users like no other.

With its great reach, high interactivity and targeting ability, Tencent has been partnering with many multinational and local companies, providing them the most effective online marketing solutions.

Tencent Advertising Revenue

  • From 2004 to 2009, Tencent’s advertising revenue is growing rapidly:
  • In 2009, Tencent revenue reached RMB 962.2million, 17.5 times more than that of 2004.
  • For 6 years, Tencent's advertising revenue has kept a high growing rate.
OUR METHODOLOGY

More and more brands are migrating online. As a result, online advertising has seen tremendous growth. We believe this trend calls for a professional approach to online branding. We studied hundreds of international online campaigns and those from our own archives as well as consulted with experts from diverse industries. The outcome is the Tencent MIND, our proprietary branding methodology.

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